Workshop Branding

Workshop Branding worked with a children and tween personal care company to develop a line of hair, skin, and body care products for tweens. The company was seeking an engaging and fun brand identity that would appeal to both parents and kids. Workshop Branding updated the company's 20-year-old packaging while maintaining its core values and ideas. The final packaging design has received numerous compliments from customers and retail buyers, and the company is looking forward to working with Workshop Branding again in the future.

Another project completed by Workshop Branding was a rebranding for Health Logics Laboratories, a dietary supplement company. The company was looking to create a stronger emotional connection with its customers and sought to rebrand its labels and logo. Workshop Branding demonstrated a commitment to understanding the industry and provided different options at the beginning of the project to show different approaches to the redesign. As a result of their work, Health Logics Laboratories now has a better understanding of how to categorize and segment its products and has a clear company voice, creating a greater connection with consumers. Workshop Branding's project management style was excellent, providing timelines and quotes for each stage of the project, and always being responsive and available for video calls.