Unusual

JackRabbit Mobility reached out to Unusual for help with their digital marketing efforts as they were growing from a Kickstarter brand to a more evolved brand. Unusual was able to define their biggest and most lucrative market niche, refine their messaging, and make their digital marketing more efficient. Unusual helped JackRabbit Mobility with paid advertising on Facebook and Instagram, as well as organic marketing and social media management. The team at Unusual made an immediate difference, consistently achieving 2–3 times the return on ad spend (ROAS) goal, and doubling site traffic while increasing the conversion rate 2X–3X. Despite a Facebook breach, Unusual went above and beyond to create a new account from scratch under a tight timeline, enabling JackRabbit Mobility to achieve their best month in direct-to-consumer sales in November.

Unusual was hired by a retail company to provide video production services for their CPG e-commerce efforts. The team at Unusual was able to generate sales and drive revenue for the company, isolate key messages that drove awareness and purchases from ads, and identify the key visual assets needed to be successful moving forward. Their project management was top-of-the-line, and they were able to seamlessly fit into the company's asset review process, delivering items on time and responding to the company's needs in a quick, thorough, and friendly manner. The most impressive aspect of Unusual was their ability to think outside the box at every opportunity and provide creative and brand support for the influencer campaign.

An information technology company hired Unusual to create an influencer campaign with a viral idea at its core. Unusual was responsible for brainstorming and developing the viral influencer campaign, as well as managing the influencers and providing creative guidance. The measurable outcomes from the project demonstrated high-quality influencers and impressive impression/engagement metrics associated with the content published. Unusual strictly adhered to their timelines and deliverable deadlines, and the most impressive quality the company found was the people at Unusual. The experience of working with Unusual was described as incredible, and there were no areas for improvement or things Unusual could have done differently.