SeQuel Response

SeQuel Response was engaged by a higher education institute to actively manage and optimize a multi-network digital marketing paid search campaign with the objective of generating prospective student inquiries. In addition, they also expanded the scope and added an additional objective of generating clinic patient inquiries. They helped the institute target key audiences through optimizing and testing bids, keywords, ads, and landing pages, resulting in exceeding the institute's expectations multiple times and being willing to collaborate with the team. Their deep understanding of digital advertising and paid search, as well as their openness to experimentation, have made them feel like a true extension and partner of the institute's team.

SeQuel Response has managed a meal delivery company's digital marketing efforts, including social media marketing and direct email marketing, to help the company grow and diversify its marketing mix. They've assisted the company in launching its brand in the US East Coast region, focusing on identifying new prospects and customers that have never used their services. Since working with SeQuel Response, the meal delivery company has unlocked a new and efficient channel, improved customer acquisition cost by 25%, and offset some of the rising digital ad costs. Their collaborative and responsive approach, as well as their creative team and data analysis skills, have been particularly impressive to the company.

SeQuel Response has been managing direct post mailing for a data security software company, including surround display, to display ads to their audience. As a result of their work, the company has had frequent CPAs below $100 and has been onboarded into growing the direct mail program. Their team is responsive, answers questions, and is an awesome partner for the company in this process. SeQuel Response's trustworthiness, clear communication, and efforts to help offset some of the company's costs have contributed to an excellent partnership.