Polar

The first project was to develop a brand and design a website for a new company specializing in the acquisition and growth of niche vertical software companies. Polar was selected for their responsiveness, previous work, and ability to reflect the client's vision. The project resulted in a name, brand, and website that fully reflect the company's goals, with constant positive feedback on the brand and website. The project management style was highlighted for its regular check-ins, use of communication tools, and adherence to agreed timelines. The client found Polar's commitment to delivering excellence and attention to detail most impressive.

The second project was a rebrand and new website for an insurance company. Polar was selected based on high ratings, budget fit, and cultural fit. The project focused on establishing a difference between the client and another insurance company, resulting in a new logo, modern website, and ongoing marketing support. The outcomes included a significant elevation of the client's brand, with a renewed image, purpose, and direction. The project management was praised for its regular meetings and timely delivery, with Polar's unique approach and understanding of the client's business standing out as most impressive.

The third project involved a complete revamp of the brand for a campervan manufacturer, with Polar selected for their high ratings, cultural fit, and aligned company values. The project focused on creating brand consistency, clarity, and character, resulting in a new logo, color palette, font kit, messaging, and brand elements. The project was completed on time and the client found Polar's unique perspective as a UK-based company working with a US-based client to be most impressive. Overall, the client was satisfied with the project and found no areas for improvement.