Orangefiery
visit site- $25,000+
- 10 - 49 employees
- New York, NY
Small public relations company Orangefiery, is headquartered in Larkspur, California and New York, New York. Established in 2014, the team focuses on public relations, business consulting, market research, marketing strategy, and more.
Client Insights
Industry Expertise
60%
30%
10%
Client Size Distribution
Midmarket ($10M - $1B) 15%
Enterprise (>$1B) 85%
Common Project Size
<$10K 1 project
$10K-$49K 1 project
$1,000,000-$9,999,999 1 project
Clients
- Gamida Cell, Inc.
- The Lowe's Foundation
- Pfizer
- Global Blood Therapeutics
Highlights from Recent Projects
Orangefiery completed a business consultation and workshop for a pharmaceutical company. The company was seeking to develop a high-level strategy for medical engagement and build team alignment and engagement around setting their KPIs. Orangefiery crafted a series of 6 workshops, which addressed the project's needs as well as the added goal of some leadership and skills building for the team lead. The primary deliverables included a detailed slide deck of what had been covered and agreed upon, including specific KPIs with plans on how to measure and track, a debrief with the team lead on potential next steps and ways to continue team alignment, and a final debrief with the client to provide a transparent summary on what went well, any rough spots, and further recommendations on messaging to the whole team as well as specifics to further support the team lead.
Another project that Orangefiery completed was a branding and communications strategy for a biotech company. Orangefiery's work included the creation of a new corporate brand, new website, PR and media strategy/plan, executive thought leadership plan, foundational communications tools, and advocacy mapping and engagement plan for the lead product/disease state. The outcomes demonstrated significant changes in the company's brand and impression in the marketplace, with increased social media metrics across platforms and website traffic/SEO.
Orangefiery also developed a crisis communications plan for an OCD education company. The measurable outcomes demonstrated progress and success, with Orangefiery going above and beyond to support the team. The primary form of communication was through virtual meetings and email or messaging app. The company was impressed by the small but mighty team at Orangefiery, with passionate and intelligent team members who have a lot of experience and are very communicative. Overall, there were no areas for improvement or something Orangefiery could have done differently.