Ologie

The company Ologie worked with a university on a rebranding project, conducting internal market research and creating brand guidelines, visuals, and a new brand story. The university received the university’s Models of Excellence award for the quality and impact of the work. The project resulted in an increase in the net promoter score (NPS) of the university’s information sessions and a slight increase in applications, demonstrating a great impact on the university. The client was satisfied with Ologie’s project management and found the senior person's involvement in resolving issues to be the best possible solution.

For the University of Pittsburgh, Ologie developed a University master brand to raise awareness nationwide and improve the university's reputation and enrollment numbers. Ologie conducted individual and group interviews with senior administrators and members of the Board of Trustees, and integrated feedback to provide creative concepts. The final creative concepts were well-received, and the university feels confident about the outstanding brand strategy. The workflow between the teams was effective, and Ologie's creative was considered among the best in the business.

Ologie created a unique identity for a campaign to raise $250 million for the Smithsonian's National Air and Space Museum. The response to Ologie's work has been incredibly positive, with favorable reception from the museum's board, the Smithsonian national board, museum leadership, and key donors. The company was impressed with Ologie's professionalism, creativity, and dedication, as well as their effective project management and clear communication. The client did not have any areas for improvement to mention.