Northpeak
visit site- $5,000+
- 10 - 49 employees
- Columbus, OH
Northpeak is a a growth marketing and conversion rate optimization firm based in Columbus, Ohio. The firm, founded in 2018, has a team of less than ten that provides conversion optimization, market research, UX/UI design, web development, SEO, and PPC services. Northpeak serves mid-market and other-sized companies in various industries that include business services, e-commerce, and consumer products & services.
Client Insights
Industry Expertise
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Client Size Distribution
Small Business (<$10M) 25%
Midmarket ($10M - $1B) 60%
Enterprise (>$1B) 15%
Common Project Size
$10K-$49K 6 projects
$50K-$199K 2 projects
Clients
- Samsung
- Goop
- Hirevue
- Aprilaire
Highlights from Recent Projects
The first project Northpeak completed was a web redesign and SEO for a safety management SaaS company. Northpeak rebuilt the company's website to improve online presence and handled digital marketing efforts, resulting in an increase in leads and a more efficient marketing approach. The team's orderly project management approach and spot-on marketing tactics impressed the client, leading to a successful ongoing collaboration and positive results.
The second project involved conversion optimization for a Shopify app shop. Northpeak conducted market research, ran experiments to reduce churn rate and increase customer lifetime value, and made changes to the app listing page, email campaigns, and app features. As a result of their work, the revenue for one of the apps increased by 25%–26%, and the app was ultimately sold due to the success of the improvements. The client was highly impressed with Northpeak's comprehensive service and hands-off project management approach.
The third project Northpeak completed was SEO, PPC, and Google Ads for an online tutoring company. The team conducted SEO audits, provided keyword research and analysis, and orchestrated PPC campaigns and Google Ads. The client saw a significant increase in traffic and conversions, with more success in keywords and increased daily site visitors. Northpeak's analytical, data-driven approach and consistent, hands-on project management impressed the client, leading to a successful ongoing engagement.