North Star Inbound

The first project that North Star Inbound completed was for JobSage, an employer review platform. The company's overall strategy was to invest in content marketing and SEO to build domain authority and traffic to the site. North Star provided expertise in content marketing, digital PR, and SEO, resulting in a remarkable domain authority of around 50 and a 30% month-over-month traffic growth. The workflow between the teams was effective, with the North Star team being receptive to feedback and maintaining strong communication.

The second project involved Preply, an e-learning platform, hiring North Star Inbound for content writing, ideation, and digital PR outreach. North Star's involvement included creating content, conducting research and surveys, and delivering content that drove 300 links within two weeks and attracted 27,000 unique visitors to a blog page. The project management style was described as super fluent, with North Star delivering items on time and responding to the client's needs. The client found North Star's openness and ideation impressive and had no critical feedback to offer.

The third project focused on an online dental cosmetic company hiring North Star Inbound to increase brand awareness and improve SEO. The team worked with North Star on exploring the brand, researching interesting topics related to the brand, and publishing articles exposed to interested publishers. The project resulted in 44 mentions and backlinks with very good domain authority for only two articles. The company found North Star's communication and timeliness impressive and was pleased with the quality of their work. No areas for improvement were identified.