NameStormers
visit site- $10,000+
- 2 - 9 employees
- Austin, TX
NameStormers is a brand naming agency that was founded in 1985 and based in Austin, Texas with team members extending to Los Angeles and Boston. Their 11+ employees deliver company and product name services to include name ideation, preliminary trademark screening, linguistic and cultural screening, domain status checks, naming architecture and strategy, and name testing.
Client Insights
Industry Expertise
25%
25%
25%
25%
Client Size Distribution
Small Business (<$10M) 20%
Midmarket ($10M - $1B) 50%
Enterprise (>$1B) 30%
Common Project Size
$10K-$49K 58 projects
<$10K 2 projects
$50K-$199K 2 projects
Clients
- 7-Eleven (Brazilian Bold)
- Aetna (Practice iQ)
- Affinia (The Liaison Hotel in DC)
- AICPA (Privacy Check)
Highlights from Recent Projects
NameStormers was hired by a marketing communication agency to generate new product name ideas for the Latin market. The company delivered two to three rounds of name options with minimal legal and language conflicts. The client teams found the new names to be valuable and likely to move forward.
A large food and beverage company, PepsiCo, hired NameStormers to generate names for new products and test the names with specific populations. They provided two rounds of name generation for two separate products and tested the names, and provided a comprehensive analysis of the results. The team was efficient and pleasant to work with and their project management was excellent.
NameStormers was hired by an organizational systems company to create a one-round naming project, delivering 12-18 pre-screened names, including tag lines and rationale. The team was extremely responsive and delivered the project ahead of expectations. They had a personal connection with the product, which made the meetings enjoyable and kept everyone aligned. There were no areas for improvement noted by the client.
Timeliness
Service Excellence
Value
Would Recommend
Awards
2023
2022
2022
2022