Isurus

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Founded in 2000, Isurus is a market research firm based in Lawrence, Mass. They work with midmarket and enterprise businesses In a variety of sectors including IT. 

Client Insights

Industry Expertise

Information technology

20%

Advertising & marketing

10%

Education

10%

Financial services

10%

Manufacturing

10%

Medical

10%

Automotive

5%

Business services

5%

Energy & natural resources

5%

Client Size Distribution

Small Business (<$10M) 25%

Midmarket ($10M - $1B) 25%

Enterprise (>$1B) 50%

Common Project Size

$10K-$49K 12 projects

<$10K 1 project

$50K-$199K 1 project

Clients

This provider has not added their key clients.

Highlights from Recent Projects

Overall Rating

5.0
16 Reviews

Isurus completed a project for a CX strategy consulting company, helping a client make critical strategic decisions on a B2B networking product. Isurus partnered with the consulting company on all facets of the project, delivering insights that were instrumental in helping their client make critical decisions on product-market fit and go-to-market. The team's moderation was expert level and the workflow between the consulting company and Isurus was transparent, open, and adaptable to changes throughout the fieldwork.

For a B2B SaaS tech company, Isurus conducted a market survey, helping the company assess their target market's strategic priorities, challenges, and how they were handling specific timely issues. The multi-month project involved scoping the needs of the survey, developing the survey questions, running the survey, collecting the data, and developing a detailed report with insights. The results of the survey from Isurus were used to publish a tentpole original research asset that was used for marketing through the year, leading to thousands of downloads of the report.

Isurus also worked with a non-profit association serving K-12 independent schools to help survey their satisfaction rate and areas within their membership to grow products, services, and impact. The project resulted in a keener understanding of how the members relate to the organization, the value offered by the association, and ideas for better serving the community. The workflow between the association and Isurus was very effective, and the team enjoyed a tight working relationship with Isurus, who worked across the organization to develop the survey and understand their needs.

Timeliness

5.0

Service Excellence

5.0

Value

4.9

Would Recommend

5.0