iMP Experiential & Sampling
visit site- Undisclosed
- 50 - 249 employees
- Leeds, United Kingdom
iMP Experiential is an experiential agency with a team of 14 founded in 2008. They are headquartered in Leeds, United Kingdom, and have an office in Guildford, United Kingdom as well. The company lends its event marketing & planning, marketing strategy, and branding services to small businesses and midmarket companies. They have worked in the consumer products & services and automotive industries.
Client Insights
Industry Expertise
100%
Client Size Distribution
Small Business (<$10M) 50%
Midmarket ($10M - $1B) 50%
Common Project Size
$10K-$49K 1 project
$50K-$199K 1 project
Clients
- Maserati
- Fiat
- Kellogg's
- NHS
Highlights from Recent Projects
iMP Experiential & Sampling completed an Escape Room Marketing Experience for Yorkshire Water utilities to promote their anti-blockage campaign. The company designed, built, managed, and staffed an escape room style consumer brand experience that educated consumers in Yorkshire blockage hotspots about how to responsibly dispose of certain types of waste. Named 'Unblock Against The Clock,' this brand activation included three fully color-coordinated rooms and a bespoke twisting tubular slide. The project resulted in a reduction in the number of hotspot blockages and domestic callouts, demonstrating its effectiveness in educating and engaging consumers. The communication and workflow between the marketing team and iMP was very effective, and the company's ability to bring creative ideas to life and provide exceptional staffing resources left a lasting impression on the client. No areas for improvement were identified.