Channel V Media

Channel V Media's first project involved working with Breezometer, a climate technology company. The company's goals were to become the go-to source of air quality data for consumers, draw the attention of companies that create consumer-facing products influenced by environmental factors, and generate inbound leads through features in national consumer, business, technology, and trade outlets. Channel V Media was able to secure coverage for Breezometer in major media outlets, such as Techcrunch, The New York Times, CNBC, and Forbes. Their methodical planning process, focus on developing positioning and messages, and ability to secure coverage for every topic they recommended impressed Breezometer. The company was able to surpass its goal of increasing website traffic by 20% in the first month of working with Channel V Media.

For the second project, Channel V Media worked with Infragistics, a software tools and solutions company. The company wanted to create awareness for Infragistics, increase visibility of its founder and key executives, introduce products to the media, outpace competitors in the media, and highlight partnerships. Channel V Media was able to create more brand awareness for Infragistics and its products, leading to an increase in media visibility and recognition for the CEO. The team initiated a joint press release with Microsoft, secured coverage in large mainstream and business publications, and helped Infragistics reach its inbound marketing objectives. Infragistics was impressed by Channel V Media's creativity, uniqueness, and ability to create momentum in the media.

For the third project, Channel V Media provided PR and corporate communications services to Bold Commerce, a B2B SaaS ecommerce technology company. The company aimed to build awareness and create demand in new markets and audiences. Channel V Media secured over 100 articles/mentions in news and trade outlets, establishing Bold Commerce as an authority in checkout and building its reputation as a go-to source for relevant industry and trade media conversations. The team's project management style was systematic and efficient, with a focus on tracking and updates, collaboration in slack and docs, and preparedness and responsiveness. Bold Commerce was impressed by Channel V Media's knowledge, strategy, creativity, and persistence in developing a deep understanding of its market and business, and identifying strategic opportunities to tap into existing conversations and elevate awareness.