What are the advantages of email marketing?

There are numerous advantages to email marketing depending on the industry being marketed. The most common email marketing benefits, regardless of the industry, include low cost, reengagement, targeted messaging, driving revenue, ease-of-use, measurability, shareability, obtaining a global marketing reach, having impact, and obtaining a high return-on-investment (ROI). Email marketing doesn’t require a large budget or a large team to function effectively. This makes email marketing the ideal strategy if your small business doesn’t yet have the resources to use traditional marketing or the other digital marketing strategies available.

What is the cost of email marketing?

There are several factors that can influence the cost of an email marketing campaign. These include the actual size of the email list, the email platform that the company uses, and even the division of email marketing labor. Having enough staff to create email marketing content is most relevant for companies that want to create their own in-house messaging. While your business’s email marketing factors can be different from other companies, a small or medium-sized small business can expect to pay a monthly email marketing rate between $500 and $2,000.

What is email marketing?

Email marketing is the strategy of using emails to reach out to current and potential customers. The content of these emails can vary from updates to general announcements that your company wants to share to its audience. The main goal of email marketing is to promote products and services, but email marketing has the added advantage of helping your business develop a relationship with the recipients. Email marketing is considered a subset of internet marketing, which includes social media marketing, blogging, and content marketing. Similar to other online marketing strategies, email marketing has its own unique set of advantages.

What are email marketing strategies?

Email marketing strategies are a set of best practice guidelines that companies should follow to get optimum results. While your business is free to alter and customize these practices depending on your needs, the essence of each email marketing strategy should likely remain the same. The best email marketing strategies include personalized messaging, segmenting your email list, making emails mobile friendly, and automation. Personalized messaging is important for email marketing because email marketing employs direct communication with a consumer. Make sure that your content is as resonant with the reader as possible to initiate a response. Segmenting your email list helps you home in on relevant metrics such as location, age, or industry when sending emails. This will allow you to create email marketing content that speaks as closely to consumer needs as possible. Make your emails mobile friendly so that you can read and send emails through mobile devices. Extend the reach of your campaign by tapping into the email marketing trend. Automate your email marketing . Partner with a specialized vendor to get a better understanding of how automation can help your email marketing operations. Email marketing is a strategy that can quickly deliver results to those that know how to use it. Email marketing consultants can help your company create a marketing campaign that maximizes your returns and serves consumers.

How should companies choose an email marketing service?

Here are a number of things your company should look for when partnering with an email marketing service, including the provider’s portfolio, budget, available marketing tools, and team experience. Portfolios are important so that your business can look k through a provider’s past projects and determine if they’re the right fit for your brand identity and intended messaging. Budgets are essential, so choose a partner whose skills and cost line up with how much you are willing to pay for email marketing services. Inquire about a vendor’s marketing tools , because email marketing vendors use a variety of online tools. Knowing which tools an email marketing provider offers can tell you how they can help your company. Research the team’s experience , because marketing vendors should have worked with other companies before. Read reviews about their team and discover what past clients thought about their work. The success of an email marketing campaign will depend heavily on the relationship between your company and your chosen email marketing partner. Take all the time needed when making the best email marketing decision.

Top 100 Email Marketing Companies

The Best of January 2024

Looking for a top email marketing agency?

Email provides a direct line of access to your target customers – hiring an email marketing allows you to take advantage of email marketing services to their full extent.

That's why we've created this list of the best marketing firms focused on email marketing for you to review. Read through company descriptions, former clients, and notable projects to find the best fit for your business.

Jump to Most Reviewed Companies

List of the Best Email Marketing Consultants

Featured providers
- Lead Gen Dept.
  (14 Reviews) 5.0
  - Timeliness
    4.9
  - Service Excellence
    5.0
  - Value
    4.8
  - Would Recommend
    5.0
  - $5,000+
  - 10 - 49 employees
  - London, United Kingdom
  The Lead Gen Dept is a digital agency based in London that specializes in helping B2B companies generate and engage sales-ready leads with your ICP. Founded in 2019, The Lead Gen Dept has a specialized team helping clients to connect and book meetings with pre-approved target accounts. They have significant experience in the enterprise space and take care of all the top-of-funnel activities leading to a prospect requesting a call.
  
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  Industries
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211

Opus Growth Partners
(12 Reviews) 5.0
- Timeliness
  5.0
- Service Excellence
  5.0
- Value
  5.0
- Would Recommend
  5.0
- $1,000+
- 50 - 249 employees
- Southampton, United Kingdom
Opus Growth Partners is a phone answering service. They are located in Ukrainka, Ukraine and have a midsize team. Their services include voice services, direct marketing, and email marketing.

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Industries
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212

TKG
(17 Reviews) 4.9
- Timeliness
  4.9
- Service Excellence
  4.9
- Value
  4.7
- Would Recommend
  5.0
- $5,000+
- 10 - 49 employees
- North Canton, OH
The Karcher Group is an SEO firm headquartered in North Canton, Ohio, with additional offices in Charlotte. Founded in 1997, their main focus lines are SEO, PPC, and web design

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Clients
- Goodyear
- US Acute Care Solutions
- Slick Woody's Cornhole
- United Way of Greater Stark County
Industries
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213

Leadhook Media
(11 Reviews) 5.0
- Timeliness
  5.0
- Service Excellence
  5.0
- Value
  4.9
- Would Recommend
  5.0
- $1,000+
- 2 - 9 employees
- High Wycombe, United Kingdom
Leadhook Media is an email marketing company established in 2018. The small Medford, Massachusetts-based team provides email marketing, advertising, direct marketing, and conversion optimization.

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Industries
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214

Guaranteed Network
(4 Reviews) 5.0
- Timeliness
  4.5
- Service Excellence
  5.0
- Value
  5.0
- Would Recommend
  5.0
- $10,000+
- 10 - 49 employees
- Sheridan, WY
Established in 2010, Guaranteed Software is a software development firm. Their small team is based in Montréal, Canada. Their team offers custom software development, e-commerce development, and web design.

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Industries
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215

BLD Marketing
(2 Reviews) 5.0
- Timeliness
  5.0
- Service Excellence
  5.0
- Value
  4.8
- Would Recommend
  5.0
- $10,000+
- 10 - 49 employees
- Bethel Park, PA
BLD Marketing is a full-service strategic marketing and sales firm based in Pittsburgh, Pa., with and office in Baltimore. The firm, founded in 1971, has a team of more than 20 that provides wide range of services -- including content marketing, media planning & buying, and digital strategy -- to midmarket manufacturing companies.

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Clients
- Nichiha
- PERI
- Nucor
- Deceuninck
Industries
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216

Sendtonium
(2 Reviews) 4.8
- Timeliness
  4.8
- Service Excellence
  4.8
- Value
  5.0
- Would Recommend
  4.8
- $1,000+
- 10 - 49 employees
- Fort Lauderdale, FL
Founded in 2022, Sendtonium is a email marketing company. Their small team is headquartered in Fort Lauderdale, Florida. Their services include email marketing.
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Industries
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217

Beach Chair Marketing
(14 Reviews) 4.8
- Timeliness
  4.9
- Service Excellence
  4.8
- Value
  4.6
- Would Recommend
  4.9
- $5,000+
- 2 - 9 employees
- Toronto, Canada
Founded in 2018, Beach Chair Marketing is a digital agency that specializes in SEO, web design, social media marketing, email marketing, and PPC. Their small team is based in Toronto.

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Clients
- Alzheimer's Society of Toronto
- Blockonomics
- Sylvia Ho Mortgages
- Remax
Industries
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218

FRNDS Agency
(8 Reviews) 5.0
- Timeliness
  4.9
- Service Excellence
  5.0
- Value
  4.9
- Would Recommend
  4.9
- $10,000+
- 2 - 9 employees
- Denver, CO
FRNDS Agency is a small branding agency. Based in Denver, Colorado, the company was launched in 2019. Their services include branding, video production, corporate photography, social media marketing, and more.

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Industries
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219

Click Then Convert
(27 Reviews) 5.0
- Timeliness
  4.9
- Service Excellence
  5.0
- Value
  4.9
- Would Recommend
  5.0
- $5,000+
- 10 - 49 employees
- Hollywood, FL
Founded in 2015, Click Then Convert is a pay per click agency. The firm offers pay per click, social media marketing, conversion optimization, and web design and has a small team.

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Clients
- BarkBox
- Isaacs and Isaacs
- Ready Capital
Industries
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220

Rokket Digital
(8 Reviews) 5.0
- Timeliness
  4.8
- Service Excellence
  5.0
- Value
  4.3
- Would Recommend
  5.0
- $1,000+
- 2 - 9 employees
- Bristol, United Kingdom
MailMi is a marketing agency that’s based in Bristol, England. They are a team of fewer than 10 members that offers email marketing solutions to small businesses in the field of advertising and marketing.

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Clients
- Oxford Programs Ltd
- Kloodle Ltd
- TechTrek Ltd
- Humphreys Law Limited
Industries
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221

Bluetent
(2 Reviews) 5.0
- Timeliness
  3.8
- Service Excellence
  5.0
- Value
  4.5
- Would Recommend
  5.0
- Undisclosed
- 10 - 49 employees
- Carbondale, CO
Bluetent is a digital agency based in Carbondale, Colo. With a team of 65 employees. Founded in 2002, they specialize in web design, digital strategy, SEO, PPC, and email marketing services.

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Clients
- Suite Paradise
- Basalt Mountain Inn
- The Gant Aspen
- StayWinterPark
View Profile Visit Site
222

Allsopp Media
(3 Reviews) 5.0
- Timeliness
  5.0
- Service Excellence
  5.0
- Value
  4.8
- Would Recommend
  5.0
- $1,000+
- 2 - 9 employees
- LONDON, United Kingdom
Allsopp Media is a London-based digital marketing agency founded in 2015. With more than two members, they offer digital strategy, content marketing, and email marketing solutions for small firms, as well as PPC ads for Google Adwords.

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Clients
- The Bath House
- Clever Psychology
- Karen Millen
View Profile Visit Site
223

Apac Leads
(1 Reviews) 5.0
- Timeliness
  5.0
- Service Excellence
  5.0
- Value
  5.0
- Would Recommend
  5.0
- $1,000+
- 50 - 249 employees
- Singapore, Singapore
Apac Leads is an email marketing company founded in 2011. Their midsize team is headquartered in Singapore, Singapore and provides email marketing, digital strategy, market research, and other digital marketing.

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224

Blink Digital Consulting
(16 Reviews) 4.9
- Timeliness
  5.0
- Service Excellence
  4.9
- Value
  4.9
- Would Recommend
  5.0
- $1,000+
- 2 - 9 employees
- Calgary, Canada
Blink Digital Consulting is a digital firm founded in 2018 in Calgary, Canada with no more than 10 members. They specialize in social media marketing, PPC, and SEO solutions for small and mid-market firms in the industries of arts, business services, and consumer products.

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Clients
- Drill-Hub Inc.
- Divine Spine
- Focus LLP
- Natural Balance Therapies
Industries
View Profile Visit Site
225

MOTIF®
(10 Reviews) 5.0
- Timeliness
  5.0
- Service Excellence
  5.0
- Value
  5.0
- Would Recommend
  5.0
- $25,000+
- 10 - 49 employees
- Beverly Hills, CA
Founded in 2015, MOTIF® is headquartered in Beverly Hills, Calif. with another location in New York. With about 10 employees, they provide social media marketing, e-commerce development, and advertising services for enterprise, midmarket, and small businesses. They focus on advertising, marketing, and e-commerce industries.

Read More
Clients
- Clear Golf
- Maybell
- Perfec-Tone
- Fashionology
Industries
View Profile Visit Site
226

LMNts Marketing
(13 Reviews) 5.0
- Timeliness
  4.9
- Service Excellence
  5.0
- Value
  5.0
- Would Recommend
  5.0
- $1,000+
- 2 - 9 employees
- Frodsham, United Kingdom
Founded in 2011, LMNts Marketing is a freelancer based in Frodsham, United Kingdom. They provide marketing strategy, advertising, and branding services to clients.

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Clients
- RepairMyPC
- Indigo Counselling
- AJ AquaJet
- Perfect Imbalance
Industries
View Profile Visit Site
227

Again Again Agency
(44 Reviews) 5.0
- Timeliness
  5.0
- Service Excellence
  5.0
- Value
  5.0
- Would Recommend
  4.9
- $5,000+
- 1,000 - 9,999 employees
- T'bilisi, Georgia
Again Again Agency, a marketing strategy company, was launched in 2021. They are located in T'bilisi, Georgia and T'bilisi, Georgia and have a small team. Their services include marketing strategy, business consulting, direct marketing, market research, and more.

Read More
Clients
- Marketing Company
Industries
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228

Epic Marketing
(1 Reviews) 5.0
- Timeliness
  5.0
- Service Excellence
  5.0
- Value
  5.0
- Would Recommend
  5.0
- Undisclosed
- 10 - 49 employees
- Sandy, UT
Epic Marketing, a SEO company, is based in Draper, Utah. The small company was launched in 2005. Their team specializes in search engine optimization, branding, market research, marketing strategy, and more.

Read More
Clients
- Mountain America Credit Union
- Vasa Fitness
- Beans and Brews
- Frazil
View Profile Visit Site
229

Fearless Media
(9 Reviews) 4.9
- Timeliness
  4.8
- Service Excellence
  4.9
- Value
  4.4
- Would Recommend
  5.0
- $100,000+
- 50 - 249 employees
- Norwalk, CT
Fearless Media is a full-service digital marketing agency located in New York, NY. The team of nearly 20 employees provides social media marketing, advertising, media planning and buying, SEO, PPC, and email marketing to businesses in the entertainment, retail, education, and technology industries. Founded in 2009, Fearless Media works collaboratively with clients develop marketing strategies, drive revenue, and execute campaigns that lead to success.

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Clients
- Norton Gaming
- Wonderlic
- Valve
- The Assemblage
Industries
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230

Bad Rhino Inc.
(21 Reviews) 4.8
- Timeliness
  4.8
- Service Excellence
  4.8
- Value
  4.6
- Would Recommend
  4.9
- $5,000+
- 2 - 9 employees
- West Chester, PA
Bad Rhino is a full-service social media marketing agency located in Philadelphia, PA. With less than 10 team members, Bad Rhino mostly works with small businesses, helping them adapt and grow their brand online in the face of ever-changing online marketing trends.

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Clients
- Landvest Christie's
- Reybold Group
- Bates Entertainment
- Park Power
Industries
View Profile Visit Site
231

Van West Media
(7 Reviews) 4.6
- Timeliness
  4.6
- Service Excellence
  4.6
- Value
  4.4
- Would Recommend
  4.6
- $5,000+
- 10 - 49 employees
- New York, NY
Architectural design company Van West Media was founded in 2004. They are based in New York, New York and have a small team. Van West Media specializes in architectural design, branding, digital strategy, email marketing, and more.

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Industries
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232

BERK Labs, LLC
(41 Reviews) 5.0
- Timeliness
  5.0
- Service Excellence
  5.0
- Value
  4.9
- Would Recommend
  5.0
- $5,000+
- 10 - 49 employees
- Houston, TX
BERK Labs is a full-service marketing agency located in Houston. They serve mostly small businesses across a variety of sectors. BERK Labs was founded in 2013 and has about 1 employee. Services include conversion optimization, SEO, and PPC.

Read More
Clients
- Google
- Heineken
- Samsung
- TechStars
Industries
View Profile Visit Site
233

Startup Masters
(7 Reviews) 5.0
- Timeliness
  4.9
- Service Excellence
  5.0
- Value
  4.8
- Would Recommend
  5.0
- $10,000+
- 10 - 49 employees
- New York, NY
Startup Masters is a full-service digital agency based in Newark, Del., with an office in Sofia, Bulgaria. The agency, founded in 2014, has a team of more than ten that provides social media marketing, web development, marketing strategy, and PPC to midmarket and small companies and institutions in various industries.

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Clients
- ING Bank
- Amber Mattress
- Hairlocs
- DreamCatchers
Industries
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234

Ulistic LP
(2 Reviews) 4.8
- Timeliness
  4.8
- Service Excellence
  4.8
- Value
  5.0
- Would Recommend
  5.0
- $1,000+
- 10 - 49 employees
- Sebring, FL
Ulistic LP is an IT services marketing team based in Sebring, Fla., with offices in Lakeland, Fla. and Hamilton, ON. Founded in 2010, the team of 36 specializes in marketing strategy, web design, and email marketing. They work primarily with small businesses.

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Industries
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235

Elevato Digital
(4 Reviews) 2.8
- Timeliness
  2.8
- Service Excellence
  2.8
- Value
  2.9
- Would Recommend
  2.9
- $1,000+
- 50 - 249 employees
- Scottsdale, AZ
Located in Scottsdale, Arizona, Elevato Digital is a software development firm. The midsize agency was founded in 1986. Their team provides custom software development, digital strategy, social media marketing, content marketing, and more.

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Industries
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236

IPNY
(10 Reviews) 4.8
- Timeliness
  4.7
- Service Excellence
  4.8
- Value
  4.5
- Would Recommend
  4.4
- $75,000+
- 10 - 49 employees
- New York, NY
IPNY is a brand communications agency based in New York, with a team of 10 employees. Founded in 2012, IPNY’s services focus includes advertising, branding, and direct marketing. The majority of their clients are midmarket businesses, and they primarily serve clients in non-profits, financial services, and health care industries.

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Clients
- Regeneron
- Dana-Farber Cancer Institute
- City of Hope Medical and Research Center
- Thirteen (WNET PBS NY)
Industries
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237

RMG
(1 Reviews) 5.0
- Timeliness
  4.0
- Service Excellence
  5.0
- Value
  5.0
- Would Recommend
  5.0
- $100,000+
- 10 - 49 employees
- New York, NY
RMG is a digital commerce agency that provides various services ranging from web design and development to branding and digital strategy. They were established in New York in 2013 and now have over 400 employees worldwide. The team supports midmarket businesses in the retail and e-commerce industries.

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Clients
- H-E-B
- cbdMD
- Camofire
- Hanky Panky
Industries
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238

Markacy
(10 Reviews) 5.0
- Timeliness
  4.9
- Service Excellence
  5.0
- Value
  4.8
- Would Recommend
  5.0
- $5,000+
- 10 - 49 employees
- New York, NY
Markacy is a growth agency based in New York with no more than 50 professionals. Since their founding in 2017, they have provided advertising, media planning and buying, and email marketing solutions to clients in the industries of consumer products, retail, and e-commerce.

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Clients
- Oars + Alps
- KJUS (Acushnet)
- Maxbone
- Hobo Bags
Industries
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239

Onik Lab
(3 Reviews) 5.0
- Timeliness
  5.0
- Service Excellence
  5.0
- Value
  4.8
- Would Recommend
  5.0
- $1,000+
- 10 - 49 employees
- Sofia, Bulgaria
Onik Lab is an email marketing company. Their small team is headquartered in Sofia, Bulgaria. Their services include email marketing.

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Industries
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240

Fractional CMO
(17 Reviews) 4.7
- Timeliness
  4.7
- Service Excellence
  4.7
- Value
  4.6
- Would Recommend
  4.8
- $1,000+
- 10 - 49 employees
- Issaquah, WA
Fractional CMO is a marketing automation agency with offices in Hyderabad, India and Seattle. Founded in 2017, they comprise 13 employees specializing in content marketing, social media, lead generation, SEO, online branding, and CRM. They work with small and midmarket businesses, primarily in IT, real estate, and manufacturing.

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Clients
- Aviso
- Turnitin
- VBHC
- Agile CRM
Industries
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