2Europe

2Europe has successfully completed a project for a tax news publisher, which involved market research among tax advisors in three European countries. The company's Executive Team now has information that will enable them to make better strategic decisions. The engagement was successfully completed, with all work being conscientiously carried out and delivered within the promised timeframe. 2Europe's Director was a very skilled interviewer, establishing rapport with high-level professionals in three different countries, and asking follow-up questions to tease out important information.

Another project completed by 2Europe involved conducting one-on-one interviews with consumers and professionals in the UK for a security products company. The goal was to show the participants a prototype for a potentially new product. Twenty interviews were conducted over two days in both countries, and the company has gotten executive level approval to move forward with the development of the new product. The workflow between the teams was very effective, and the company found 2Europe to be very impressive in terms of their responsiveness, willingness to confirm details, and the quality of the research they delivered.

Lastly, 2Europe was hired by a building solutions company to understand the core customer targets of its UK brands and to compare the brand performance of its brands. The local company management team was delighted by the research, which provided clarity and can initiate a range of customer-based strategic decisions. The workflow between the teams was great, and the company found 2Europe's professionalism and overall quality of work to be impressive. The only area for improvement was that the research took a bit longer than planned due to the pandemic and the holiday season.